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Authenticity of Customer Reviews
On this page
In accordance with Directive (EU) 2019/2161 (the EU Omnibus Directive) and its implementing regulations BOLLSEN is committed to publishing only genuine reviews from consumers who have actually purchased or used the reviewed products. This page explains how we collect, verify, and display customer reviews across all platforms.
1. Review Sources
We collect and display customer reviews from the following verified sources:
We collect product reviews on our website using our own proprietary review software, which we host on our own servers. The software links each review to the order it came from. A review linked to an order is verified and marked “Verified purchase”. A review that cannot be linked to an order is not verified and is shown without that label. Reviews written in another language are translated with AI.
Trustpilot reviews are displayed on our website via the official Trustpilot widget. Trustpilot operates its own independent fraud detection and content integrity systems. We use the Service Review Invitation feature, meaning review invitations are sent automatically after a completed order. We do not edit, filter, or selectively display Trustpilot reviews. Reviews reflect the independent opinions of our customers. Learn more at Trustpilot’s guidelines on review authenticity.
Google customer reviews are displayed on our website via the official Google Reviews widget (Google Customer Reviews / Google Business Profile). These reviews are collected and moderated independently by Google in accordance with Google’s review policies. We do not influence, moderate, or selectively display Google reviews. Learn more at Google’s review policies.
Facebook (Meta) reviews and recommendations for our business page are displayed via the official Facebook Reviews widget. These reviews are collected and governed by Meta’s platform policies. We do not influence, moderate, or selectively display Facebook reviews. Learn more at Facebook’s recommendations policy.
2. Verification Methods
For reviews collected on our website, the software links a review to an order in one of two ways:
- Purchase-linked invitations: After a completed order, the customer gets a unique review link. It only works for the products in that order.
- Registered account: The customer is logged into their account and bought the product with that account.
Reviews that cannot be linked to an order in either way are not verified.
Reviews collected before October 2026 were verified by the review service we used at the time (Judge.me or WiserReview) and keep that label.
3. What We Do Not Do
- We do not publish fake or incentivised reviews.
- We do not pay for positive reviews or offer discounts in exchange for reviews.
- We do not suppress or hide negative reviews from verified buyers.
- We do not submit reviews on behalf of customers.
- We do not manipulate review ratings or rankings in any way.
4. Average Ratings
On-site star ratings are averaged automatically from all published reviews of a product. The Trustpilot, Google and Facebook widgets show ratings calculated by those platforms. BOLLSEN does not adjust any rating by hand.
5. Complaints & Reporting False Reviews
If you believe a review on our website is fraudulent or does not comply with applicable platform policies, you may contact us at ask@bollsen.eu or report the review directly to the respective platform (Trustpilot, Google, or Facebook) using their built-in reporting tools.
6. Legal Basis
This policy is published in compliance with Article 7(6) of Directive (EU) 2019/2161 (Omnibus Directive), which requires traders to inform consumers whether and how they ensure that published reviews originate from consumers who have actually used or purchased the product.
Responsible party: ERTG d.o.o.