Sprint weekends at Shanghai are essentially three races of noise exposure. Sprint qualifying, Sprint race, main qualifying, main race. Your ears have no gap. If you’re going without protection, at least understand what you’re choosing.
Founder & CEO at BOLLSEN Hearing Protection
Alen Kurbegovic is the Founder and CEO of BOLLSEN Hearing Protection, a health-focused brand known for its sustainable, medical-grade hearing protection products. With over 15 years of experience in international business, procurement, and e-commerce strategy, Alen leads BOLLSEN with a focus on product innovation, data-driven growth, and cross-market scalability.
Before founding BOLLSEN, Alen held leadership roles in multinational companies, where he specialized in business development and digital transformation. He later applied this expertise to launch BOLLSEN as a brand built on German engineering, eco-conscious design, and evidence-based health outcomes.
Alen oversees every stage of the product lifecycle—from R&D to Worldwide distribution—ensuring compliance with medical standards while optimizing for user comfort and sustainability. He actively collaborates with researchers and health professionals to enhance hearing wellness awareness and product innovation.
Beyond his work at BOLLSEN, Alen is passionate about sharing insights on topics such as tinnitus, misophonia, and hearing science, as well as broader interests in e-commerce, the NBA, and cycling. His writing reflects a blend of professional expertise and personal curiosity.
Today, Alen continues to drive BOLLSEN’s mission: to deliver premium, effective hearing protection that prioritizes health, performance, and the planet.
Before founding BOLLSEN, Alen held leadership roles in multinational companies, where he specialized in business development and digital transformation. He later applied this expertise to launch BOLLSEN as a brand built on German engineering, eco-conscious design, and evidence-based health outcomes.
Alen oversees every stage of the product lifecycle—from R&D to Worldwide distribution—ensuring compliance with medical standards while optimizing for user comfort and sustainability. He actively collaborates with researchers and health professionals to enhance hearing wellness awareness and product innovation.
Beyond his work at BOLLSEN, Alen is passionate about sharing insights on topics such as tinnitus, misophonia, and hearing science, as well as broader interests in e-commerce, the NBA, and cycling. His writing reflects a blend of professional expertise and personal curiosity.
Today, Alen continues to drive BOLLSEN’s mission: to deliver premium, effective hearing protection that prioritizes health, performance, and the planet.
Latest posts by Alen Kurbegovic (see all)
06
Mar
Mar
There is nothing quite like the start of new Formula 1 season. The Australian Grand Prix is not just the first race of the year. It is a statement that the sport is back, louder, faster and more dramatic than ever.
23
Oct
Oct
Is your dog scared of fireworks or thunder? You’re not alone – loud noises can terrify our furry friends and even damage their sensitive ears. Fortunately, dog hearing protection offers a safe, drug-free way to keep pets calm and prevent noise-related harm. In this expert-reviewed guide, we explore why dogs need hearing protection, when to[…]
06
Oct
Oct
Why Do Musicians and Concert Lovers Need Earplugs? Loud concerts and clubs can damage your hearing surprisingly fast. A night of music might leave your ears ringing or muffled – a sign that the sensory cells in your ears are overworked (WHO). Over time, repeated exposure to high decibel levels can cause permanent noise-induced hearing[…]
18
Sep
Sep
By Alen Kurbegovic, Founder of BOLLSEN Hearing Protection Meta made waves this week by unveiling the new Ray-Ban Meta Display smart glasses – a stylish pair of Wayfarer-style glasses with a built-in digital display in one lens[1]. Priced at $799 (≈ €740 / £680) (including the glasses and the new Neural Band controller) and available[…]
04
Aug
Aug
For many children, swimming is a regular and joyful activity. However, for some kids, water entering the ear canal can increase the risk of irritation, earaches, or infection. This is especially true for children who swim frequently, have sensitive ears, or have had ear infections in the past.